Olatunji Adetunji
How to remove .php, .html, .htm extensions with .htaccess I found myself in the need to remove the URL extensions from my webpage URLs due to SEO friendly URL I was trying to optimize for, apart from replacing the underscores in my page URL with hyphens, I also needed to remove the URL extensions of PHP to become hidden. From a security perspective, I publish a post on HTTP Security Response Headers For web Security, it is much better to hide your URL extensions as it makes it raises the interest of hackers to assume your file is located in a separate folder on the server. I will not...
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What Is Remarketing: 8 Types Of Remarketing To Consider Remarketing has become ubiquitous across the web, as users frequently gripe about endless ads chasing them around the web after viewing a product once. Yet, when used correctly, in the box for paid media marketers across the spectrum of industries. If you’ve tried remarketing and haven’t seen a return, I’d like to share a few ideas for new segmentation and different types of audiences you may not have tested. In keeping up with increasing restrictions on tracking capabilities, ad platforms...
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The 5 Different Types Of YouTube Adverts YouTube advertising is no new means of getting your brand in front of your targeted audience online or building awareness as the platform is one of the biggest search engines for videos online. But this post will not be discussing that, we will rather focus on the various types of YouTube advertising mediums that are available to advertisers such as you. There are basically 5 types of YouTube Ads placements available to advertisers, you decide which is best suited for your advertising needs, and these 5 types of YouTube Ads are described as...
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Paid Social Media: A Guide To Social Advertising Success Getting started with a paid social media strategy can be daunting and time-consuming. As a social media advertising agency leader (say that three times fast), we often get clients asking if we can fix their existing campaigns to improve return on investment. The problem? They haven’t taken a step back to focus on an overall strategy. They jumped into social advertising with an audience they thought was right, a platform they thought was right, and creative that they thought fit both this...
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How To Get Backlinks: 12 Methods To Get Quality Strong Backlinks In today's post, I will be looking at the essential means and methods you could actually get your page links distributed freely for you as backlinks pointing back to your site from authoritative websites like Facebook, News media sites, etc Backlinks essentially act as a website's vote of confidence and inform Google that your website is a reliable source. 12 Ways To Get Quality Backlinks (That Really Work) If you’re looking to build your white hat backlink strategy, then this...
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Steps To Launching A Successful Google Ads Performance Max Campaign (CASE STUDY). This write-up is based on my case study (personal experience) with the newly released Google Ads Performance Max Campaign setup that was introduced into the Google Ads manager dashboard for launching advertisements across all Google's ads network platforms. Performance Max is a new goal-based campaign type that allows performance advertisers to access all of their Google Ads inventory from a single campaign. One thing I did like to say that strike out from this Google...
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Content Marketing Metrics and Analytics: 5 Types of Data Insights Content marketers are increasingly tasked with making sense of large and unwieldy data sets. However, they often lack the skills to process this data, creating a paradoxical relationship between executive decision-making and on-the-ground implementation. On the one hand, of businesses feel that data is essential to their growth. Yet, at the same time, of employees say they struggle to process data in a workable timeframe. As digital publishing moves towards a data-driven model, deep...
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How To Avoid Facebook Banned Words. Have you ever been slammed with a Facebook warning that was trigger when you use negative words on your post? Maybe you were not aware of the numerous banned messages you were recieiving due to this, it is qite simple when you make post that are against or in violation to Facebook's community standard policies your post or comments will be hidden and subsequently reviewed for you to try and proof they were not intentional but in general they get deleted and you get banned for 7 days. If you continue to commit this blunders, intentionally...
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6 Reasons Why Blogging Is Still Important For Marketing. Is blogging still relevant? The numbers certainly say so. There are new posts each month, and 42% of the web is built on WordPress alone. As a result, blogging is still a prominent part of an online marketing strategy. In fact, in a recent survey, out of all the content marketing modes out there, such as videos, infographics, ebooks, and online events, using blogs to help market their brands within the last 12 months. But, how are they accomplishing this with the overload of content on the internet? Well,...
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Why Is My Facebook Engagement Campaign Not Converting? Have you ever been in a situation where you had to create a Facebook engagement campaign ad with the primary aim of your campaign focused on getting engagements in terms of Facebook or Whatsapp messages? With the hopes of not having to deal with designing a landing page or collating data, you are being connected directly to your advert's interested audience. Out of the optioned objectives for a Facebook Advertising Campaign, the Messages Objective has come under heavy scrutiny, especially with the way it's easily deterred...
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Olatunji Adetunji
How To Use a Facebook Page For Business Effectively. If you have some sort of business online, then you are not new to the concept that having a Facebook business page is an effective way to promote your business online, but subsequently over the years the relevancy of garnering an interested audience via Facebook Business pages as dwindled so much that organic reach via a published post on Facebook business pages cannot compete with a boosted post on the same topic effectively. Another thing most newbies do not understand that a Facebook profile page is not the same with a Facebook...
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ASIWAJU
Osun poll: Aregbesola’s faction declares stand. The Osun Progressives, a faction of the All Progressives Congress loyal to the Minister of Interior Affairs, Rauf Aregbesola, has broken silence on the Osun State Governorship election holding Saturday. The TOP’s position was contained in a post shared by a former commissioner in the state, Sikiru Ayedun, on Friday. The group reiterated that it remains a part of the APC despite alleged maltreatment of its members by the Governor Gboyega Oyetola’s administration. Earlier, there had been speculation that TOP may work...
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