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Online Marketing Strategies Olatunji Adetunji

Olatunji Adetunji

How to Use Market Segmentation in Target Marketing

2017-06-11

How to Use Market Segmentation, Target Marketing and Positioning (STP). It has been ages have actually written something on my blog, have been very busy on a new interesting project actually. But while in my project cognitive state, I was contacted by a client who actually have some serious set backs with his business. I will try to make this a broad case and will love you to relate with it, so for fun I will attribute this business to one that offers services, the business services are such that they can actually be considered as separate businesses themselves. it's like...

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Importance Of Marketing Research Process

2017-02-23

Importance Of Marketing Research in Marketing Planning Process. Why do most business fail? most typical reasons are not the most obvious, for sure. But my concession is that they do fail because they fail to plan, hence the plan to fail already in such business. This post is to highlight the fundamental reason why any SME should always consider Marketing research in their marketing Planning process. Infact I believe it should be included in your business feasibility studies. Marketing research involves a process or processes of getting information that connect producers, customers,...

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How Do Bloggers earn money Blogging

2017-01-27

How to Make Money as a Blogger: 7 Ways to “Cash In” Blogging. How many times have you gotten a useful information that actually works on the internet? How many of does information came from a blog?. Blogging is one of the art of content marketing, and in most cases as a much vital role in most successful internet marketing strategy, in terms of traffic generation, lead generation, online branding etc. But this is a technical field online for anyone with the flare to want to settle down with as a means of generating money. You can actually earn money or make money blogging,...

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Social media marketing plan

2017-01-06

Do You Have a Social Media Marketing Plan? Have you looked into it yet? Your company's social media presence, and your marketing budget for this year...I mean do you know you can improve or add more value to your online presence and reach via social media to the point of explosive sales and quality website traffic?...Hmm guess not. It's not all about the number of social media sites you have accounts with but how effective you do manage them, how you reply to negative reviews, the quality customer support you offer on social networking sites like Facebook, Twitter, Snap Chat etc....

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4 Quality Ways To Building Email Address List

2016-11-18

4 Sure-proof ways on how to create a mailing list. It's no news that email marketing is one of the best ways to generate sales on the web, out of all the online marketing medium that leads to a purchase, email marketing gets 56% followed by text messages and Facebook. This is to point out how influential Email marketing is if you are targeting the right email address list. Furthermore Email marketing  is still the best for sales generation! and the reason is quite simple, email marketing gives a better return on investment than other channels of online marketing,...

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Best Ways To Increase Alexa Ranking Fast

2016-11-11

Best Ways To Increase Alexa Ranking Fast. Why Alexa? Why not Alexa?! To start with did you know that the algorithm used in calculation by Alexa traffic ranking is quite simple. It is based on the amount of traffic recorded from users that have the Alexa toolbar installed over a period of three months (although the tool bar is not the only tool used to measure and analyze a site web performance by Alexa). This traffic is based on such parameters as reach, bounce rate, average time spent on the site and page views. Also note the free version of the alexa data...

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How To Increase Brand Awareness

2016-10-10

How To Build Brand Awareness and Brand Recognition Online. When you need a toothpaste, do you ask for a toothpaste, or for a Maclean or a closeup? When you’re ordering a drink at a fast-food restaurant, do you ask for a cola, or a Coke? What about when you have an headache, you don't ask for paracetamol, you ask for Panadol! see... same goes for other online brands as well. Am sure you must have heard the phrase "Google it" or Let's "Whatsapp" or call a "Uber" and so on and so forth. Now what all this brands have in common is that they have...

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3 Customer Retention Strategies That Works Best

2016-09-24

3 Customer Retention Strategies That Works Best. Today I will like to cut across one of my favorite topic, which is customer retention. Now its quite easy to always do online ads or execute comprehensive inbound marketing strategies with ever increasing inquiries and customer list. But like they say, its much more wiser to retain an old customer than try to impress a new one. Its very cost effective to maintain your existing customers than trying to always acquire more. Customer retention refers to the activities and actions companies and organizations take to reduce the number...

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Buy Email List vs Opt in Form

2016-09-10

Why Buy Email Addresses List if Opt in Form is Better? One of the best ways to retain or get new clients is via email marketing, and with it's successful rate hence the reason why you have a lot of unsolicited emails promotions. This is due to the fact that some internet marketers or business owners are being fleeced to buy email list by companies offering email marketing services. Most sites that promote the purchase of business email list for email campaigns are only interested in the resale of generated emails that are mostly not targeted. Apart from a bad...

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How to Increase Google Adsense Earnings

2016-08-27

How To Increase Google Adsense Earnings. Looking forward to making money with Google Adsense? That's great...well to break it down for does that are unfamiliar and wondering what is Google adsense? It's just one of the many mediums you can earn legitimate money online. But for introductory cases, let's define Google adsense by webopedia: AdSense (Google AdSense) is an advertising placement service by Google. The program is designed for website publishers who want to display targeted text, video or image advertisements on website pages and earn...

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