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Online Marketing Strategies Olatunji Adetunji

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What is online reputation management

2017-03-22

What is online reputation management? Online reputation management (ORM for short)...what does it mean? what role does it play for your business success online? This and other related questions will be answered below. Online reputation management is not only about tracking your brand/business/service/or product negative mentions, it's also about creating content around your name, brand, product, service and business that people will find and easily help with their decisions making process. As wikipedia will define: Reputation management (sometimes...

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How Customer Service Can Increase Sales

2017-01-16

Ways Good Customer Service Can Boost Your Sales. There are many ways to actually generate sales for a website and one that actually standout the most is to generate traffic to that website. Totally ignoring another important aspect in the sales funnel...am talking about a good customer service. The first place to note an excellent customer service metric on your website will be from your Google analytics audience overview, ie the returning visit vs New visits Pie chart. If you have something similar to the one shown in the image, then you are on the right track to...

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Social media marketing plan

2017-01-06

Do You Have a Social Media Marketing Plan? Have you looked into it yet? Your company's social media presence, and your marketing budget for this year...I mean do you know you can improve or add more value to your online presence and reach via social media to the point of explosive sales and quality website traffic?...Hmm guess not. It's not all about the number of social media sites you have accounts with but how effective you do manage them, how you reply to negative reviews, the quality customer support you offer on social networking sites like Facebook, Twitter, Snap Chat etc....

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3 Customer Retention Strategies That Works Best

2016-09-24

3 Customer Retention Strategies That Works Best. Today I will like to cut across one of my favorite topic, which is customer retention. Now its quite easy to always do online ads or execute comprehensive inbound marketing strategies with ever increasing inquiries and customer list. But like they say, its much more wiser to retain an old customer than try to impress a new one. Its very cost effective to maintain your existing customers than trying to always acquire more. Customer retention refers to the activities and actions companies and organizations take to reduce the number...

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Branding Strategy For Small Business

2016-03-25

Branding Strategy used by Corporate Branding Branding is a pedal stone every small business owners will love to achieve, and in doing so it only means that a lot of people are now talking about your business, its every where they turn to. Branding is a permanent stigma that makes people to unconsciously target a particular company for its service, eg everyone knows to search for something online you use "Google"...in this context Google can be said to be a brand for online searches, in fact you must have heard the word Google it from some of your friends when you...

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Twitter Marketing Strategy

2016-01-14

Building Twitter Marketing Strategy Using Twitter Marketing Software. Most of you must have gotten acquainted with some of this Twitter marketing strategy of using hashtags, speak with your followers, listen more than you talk, and a bunch of others that are all recommended by Twitter [Link open in New Tab] on How your business can use Twitter. But  why will you consider using Twitter marketing for business? The following points below simply describe the most  important factors why you should consider Twitter marketing for business: Generate...

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