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Online Marketing Strategies Olatunji Adetunji

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Best Viral Marketing Campaigns

2016-08-04

What is Viral Marketing? Have you heard the phrase, 'It went viral'--But what does that mean? Viral marketing is an essential key in branding...it is a marketing technique that involves the use of content in the form of images, videos, even texts to circulate information about a product or service by duplicating or recycling it via online user engagement. It deals with an exponential growth of getting publicity or viewership of a content from one person to several people without any or minimal contribution from the original author. Just think of it...

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Inbound vs Outbound Marketing Definition

2016-05-10

Inbound Marketing vs Outbound Marketing [Infographic]. Thanks to the solid emergence of the internet, a lot as changed over a decade now with the way consumer behaves online, especially when it comes down to making a decision to buying a product or service. When analyzing marketing performance we can now go far beyond understanding consumers needs and wants and make decisions driven by data, so explaining the difference between inbound and outbound marketing and how important it is for your business should be a no brainer. You can find more data on this via...

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Content Marketing Strategy

2016-03-31

Content Marketing Strategy is King Content has always been termed King in every aspect of online marketing, and you must be surprised to hear it but the facts are there for all to see. In SEO you will find search engines giving more priority to webpages that have more quality contents on search engine ranking page, in regards to links or other relevant SEO factors. I have seen web pages with average SEO work but high quality content ranking for medium searched keywords on the top ten result pages of Google. Another place content marketing is deemed relevant is on social media...

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Digital Marketing Strategy

2015-10-08

Digital Marketing Strategy. The following are digital marketing strategies you can adopt in your online marketing for your small business, when you own a business and have a web presence for your small business you will need to execute digital marketing plans to improve your online web presence. For a good example, I will illustrate the current marketing strategy am using to promote our website, I believe if you follow the same itemized digital marketing strategies you will start to see results with your efforts. #1. WEBSITE USABILITY You need to work on this, you need to work...

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Marketing Strategies For Small Businesses

2015-09-30

Marketing Strategies For Small Businesses. As a small business owner, when targeting a Market you need to be certain to some extent that your product or services will get to the right audience, to do this you will need to develop marketing strategies, hence a valuable and vital question you should be asking yourself is who are your prospective clients? If you can provide a concrete answer to that question then you have solved one of the major problems in developing a marketing campaign. Before building a Marketing Strategy for your small businesses...

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