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Online Marketing Strategies Olatunji Adetunji

Olatunji Adetunji

How to Build a Prospect list

2018-06-08

7 Reasons Why You Should Build A Prospect List Every business is built on good customer relationship which in turn enable more growth in sales. When starting from scratch trying to target your audience via advertising mediums either online advertisement or offline promotions most small medium size businesses tends to forget about building their prospect list. Placing an advert online for sales or awareness is not the final phase of a business promotion or marketing, simply look at it as the first stage for acquiring data. When placing adverts you should be able to leverage the avenue...

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How to Use Market Segmentation in Target Marketing

2017-06-11

How to Use Market Segmentation, Target Marketing and Positioning (STP). It has been ages have actually written something on my blog, have been very busy on a new interesting project actually. But while in my project cognitive state, I was contacted by a client who actually have some serious set backs with his business. I will try to make this a broad case and will love you to relate with it, so for fun I will attribute this business to one that offers services, the business services are such that they can actually be considered as separate businesses themselves. it's like...

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4 Quality Ways To Building Email Address List

2016-11-18

4 Sure-proof ways on how to create a mailing list. It's no news that email marketing is one of the best ways to generate sales on the web, out of all the online marketing medium that leads to a purchase, email marketing gets 56% followed by text messages and Facebook. This is to point out how influential Email marketing is if you are targeting the right email address list. Furthermore Email marketing  is still the best for sales generation! and the reason is quite simple, email marketing gives a better return on investment than other channels of online marketing,...

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How To Evaluate SEO Effectiveness

2016-10-22

How To Evaluate SEO Effectiveness. Is SEO meant for you? Seriously is Search Engine Optimization the right path to go for your business?...If you are not in the business of having patient or perseverance, then I think SEO may not be suitable. There are many reasons you might want to get SEO for your website, but the most notable ones are for sales and brand awareness, both are all based on traffic. Now if you value SEO then you know its something that does not give instant results but rather you build momentum traffic from it, and judging from the fact that 80% of search...

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3 Customer Retention Strategies That Works Best

2016-09-24

3 Customer Retention Strategies That Works Best. Today I will like to cut across one of my favorite topic, which is customer retention. Now its quite easy to always do online ads or execute comprehensive inbound marketing strategies with ever increasing inquiries and customer list. But like they say, its much more wiser to retain an old customer than try to impress a new one. Its very cost effective to maintain your existing customers than trying to always acquire more. Customer retention refers to the activities and actions companies and organizations take to reduce the number...

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Buy Email List vs Opt in Form

2016-09-10

Why Buy Email Addresses List if Opt in Form is Better? One of the best ways to retain or get new clients is via email marketing, and with it's successful rate hence the reason why you have a lot of unsolicited emails promotions. This is due to the fact that some internet marketers or business owners are being fleeced to buy email list by companies offering email marketing services. Most sites that promote the purchase of business email list for email campaigns are only interested in the resale of generated emails that are mostly not targeted. Apart from a bad...

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How to Make Landing Page That Converts

2016-08-21

Squeeze Pages: How To Create Landing Pages That Converts Like Crazy! There is this misconception driven by some marketers who promote or place adverts for themselves or other business about the need of getting a capture page for their advert placements. This capture page or squeeze page should be a separate landing page for your prospective target audience. Having a separate capture page for your online ad campaigns is very crucial, we should stop assuming that our regular home page or featured page will be able to convert our website visitors. Now there is a need...

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Best Viral Marketing Campaigns

2016-08-04

What is Viral Marketing? Have you heard the phrase, 'It went viral'--But what does that mean? Viral marketing is an essential key in branding...it is a marketing technique that involves the use of content in the form of images, videos, even texts to circulate information about a product or service by duplicating or recycling it via online user engagement. It deals with an exponential growth of getting publicity or viewership of a content from one person to several people without any or minimal contribution from the original author. Just think of it...

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Pay Per Click (PPC) Marketing

2016-07-17

Pay-Per-Click Marketing. Advertising your services or products on the Internet is both extremely effective and extremely competitive. There are several ways to go about attracting traffic to your website; Pay-Per-Click marketing or pay per click advertising is one of the options you can choose from, along with developing an SEO, or search engine optimization campaign. Both pay-per-click and SEO are targeted to get your website placed as close to the top of search engine results as possible. One of the differences is that it takes minutes to set up a pay-per-click...

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How To Make Money With Adsense

2016-07-08

How To Make Money With Adsense. Welcome to the second series post on how you can make money with Adsense, I will be sharing some useful informations and steps you will need to take to start earning a rewarding adsense payment. So let's begin with the basis: Recommended: Read our previous post Getting Started With Adsense [Link opens in new window] Keyword Research Keyword research is one of the most important aspects to effective niche marketing with Google Adsense and affiliate based programs. Once you've found a few ideas you're interested...

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