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Online Marketing Strategies Olatunji Adetunji

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Importance Of Marketing Research Process

2017-02-23

Importance Of Marketing Research in Marketing Planning Process. Why do most business fail? most typical reasons are not the most obvious, for sure. But my concession is that they do fail because they fail to plan, hence the plan to fail already in such business. This post is to highlight the fundamental reason why any SME should always consider Marketing research in their marketing Planning process. Infact I believe it should be included in your business feasibility studies. Marketing research involves a process or processes of getting information that connect producers, customers,...

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How To Analyze Your Website Traffic

2015-07-02

Analyzing Website Traffic Analyzing your web traffic statistics can be an invaluable tool for a number of different reasons. But before you can make full use of this tool, you need to understand how to interpret the data. Most analytic website traffic companies will provide you with basic web traffic information that you then have to interpret and make pertinent use of. However, the data you receive from host company can be overwhelming if you don't understand how to apply it to your particular business and website. Let's start by examining...

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