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Online Marketing Strategies Olatunji Adetunji

Olatunji Adetunji

13 Meta Tags for SEO Keyword Ranking

2022-01-06

  13 SEO Meta Tags used for Keyword Ranking   There are several ways of securing SEO Keyword Ranking on Google and the use of  META TAGS is likely one of them, this is why it has been listed as a major factor in search engine optimization basically focusing on-page optimization. Even as a major factor in search engine optimization, we do have some Meta tags that are considered lesser weight in terms of ranking factors.  Table of Content 1.)          Title Meta Tags 2.)          Description Meta Tag 3.) ...

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Olatunji Adetunji

Pay Per Click Marketing Strategies

2019-08-13

Pay Per Click (PPC) Marketing  Strategies PPC or Pay-Per-Click is a very vital ingredient when it comes to driving traffic to your business website, in fact, it is so effective that most end users simply assume it is something they themselves can manage or do by their selves. In contrary to this, I have written some useful PPC  related post like Pay Per Click (PPC) Campaign Tips and Tricks Pay Per Click (PPC) Advertising Pay Per Click (PPC) Marketing, which is all pay per click related post. But my recently executed pay per click endeavor will be with a client, executing...

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Olatunji Adetunji

What is SEO in marketing

2019-03-06

What does SEO mean in Marketing? That is a great question, but the first approach to this is to begin by asking do you know what SEO is? If you do then you should be able to identify what SEO does in marketing. SEO is a marketing discipline focused on growing visibility in organic (non-paid) search engine results. SEO encompasses both the technical and creative elements required to improve rankings, drive traffic, and increase awareness in search engines...defined by MOZ SEO stands for Search Engine Optimization. And the phrase "SEO strategy"...

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How To Improve Your Facebook Business Page Post

2019-01-16

How To Optimize a Facebook Business Page Post. Frankly speaking, these are typical walkthroughs on how to improve your Facebook Business Page algorithm in terms of Facebook Post Organic Reach, Facebook Post Engagement, and relevance score. I will like to assume you have a Fresh business page you will like to improve on, so let's get on board with the juicy parts leaving out how to create a Facebook Page for this instance. The most valuable aspect of Facebook social media marketing I have personally come to agree on is the fact that no matter the type of content you post on social...

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Olatunji Adetunji

How to Use Market Segmentation in Target Marketing

2017-06-11

How to Use Market Segmentation, Target Marketing and Positioning (STP). It has been ages have actually written something on my blog, have been very busy on a new interesting project actually. But while in my project cognitive state, I was contacted by a client who actually have some serious set backs with his business. I will try to make this a broad case and will love you to relate with it, so for fun I will attribute this business to one that offers services, the business services are such that they can actually be considered as separate businesses themselves. it's like...

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Olatunji Adetunji

What is online reputation management

2017-03-22

What is online reputation management? Online reputation management (ORM for short)...what does it mean? what role does it play for your business success online? This and other related questions will be answered below. Online reputation management is not only about tracking your brand/business/service/or product negative mentions, it's also about creating content around your name, brand, product, service and business that people will find and easily help with their decisions making process. As wikipedia will define: Reputation management (sometimes...

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Olatunji Adetunji

How to Avoid Google DMCA Takedown Notice

2017-02-09

How to Avoid Google DMCA Takedown Notice & CopyRight Issues. Have you been so unfortunate to search a keyword your website was ranking for on Google and then noticed that your webpage is no longer ranking for that particular keyword?, instead you can only see on the search engine ranking page that there has been a notice stating the reason why your keyword is not probably ranking any more. Such cases can affect sites that build their traffic around blog post, as they are prone to plagiarism and hence get penalized by Google if such cases are submitted...

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How To Increase Search Engine Visibility

2017-01-03

How To Increase Search Engine Visibility. There are lots of topics on how to increase search engine visibility on the internet that are very interesting, but I did like to add more points that I find very useful and more practical ways to assist you to increase your website visibility or seo visibility. 1. Google Featured Snippets I will like to highlight one specific means of doing that actually, which is called  "Featured Snippet in search" this is an aspect of seo that has mostly found great love among webmasters since it can add to an increase in website visibility....

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Olatunji Adetunji

How To Track Search Engine Rankings

2016-12-16

How To Track Search Engine Ranking Positions. How do you know that the current ranking position for your keyword is what it actually is? do you know we have different ranking positions that are quite different in terms of devices and even location? so what do you do to evaluate the true keyword traffic that comes in from different devices? I have been studying and measuring this concept of keyword ranking and traffic with how to evaluate the actual value of the keywords you are targeting on Search engines.   Types of keyword ranking:- Personalization, localization and device...

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Olatunji Adetunji

4 Quality Ways To Building Email Address List

2016-11-18

4 Sure-proof ways on how to create a mailing list. It's no news that email marketing is one of the best ways to generate sales on the web, out of all the online marketing medium that leads to a purchase, email marketing gets 56% followed by text messages and Facebook. This is to point out how influential Email marketing is if you are targeting the right email address list. Furthermore Email marketing  is still the best for sales generation! and the reason is quite simple, email marketing gives a better return on investment than other channels of online marketing,...

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